TaskUs Brand Refresh
I collaborated on a brand refresh for TaskUs, evolving the visual identity while preserving its core equity. The work included introducing a vibrant secondary color palette, establishing clear-space and minimum-size standards for the logo, and curating a modern, cohesive photography direction. We designed an expanded visual system featuring new pattern and image treatments, as well as refreshed typography guidelines. The result was a more expressive, versatile, and scalable brand system that elevated TaskUs’ presence across all touchpoints.
Creative Director/Designer: Jason Durgin
Client: TaskUs/Remi Abbas